Browsing OU - Faculty and Staff Publications by Title
Now showing items 772-791 of 1413
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The marginalization of astrology among Dutch astronomers in the first half of the 17th century
(History of Science, 2014-06-01)In the first half of the 17th century, Dutch astronomers rapidly abandoned the practice of astrology. By the second half of the century, no trace of it was left in Dutch academic discourse. This abandonment, in its early ... -
Marital Quality and Paternal Involvement: Interconnections of Men's Spousal and Parental Roles
(The Journal of Men's Studies, 1994-02-01) -
Market Hegemony and Economic Theory
(Philosophy of the Social Sciences, 2008-12-01)It is central to standard economic theory that people act on their interests. People are interested in a variety of things, so a range of values should influence market behavior. When engaged in commerce, however, people ... -
A Market Segmentation Approach to Daily Newspaper Audience Studies
(Journalism & Mass Communication Quarterly, 1979-03-01) -
Marketing Actions and the Value of Customer Assets: A Framework for Customer Asset Management
(Journal of Service Research, 2002-08-01)This article develops a framework for assessing how marketing actions affect customers’lifetime value to the firm. The framework is organized around four critical actions that firms must take to effectively manage the asset ... -
Marketing Review Quiz: An Academic Application of the Popular Quiz Game Format
(Journal of Marketing Education, 1990-12-01)Adapting the popular quiz game format for use in the classroom can increase student involvement in marketing courses. Game preparation and play are described in detail, and both student and instructor benefits are presented. -
Matching Probation Officer and Delinquent
(Crime & Delinquency, 1956-01-01) -
Maternal effects are no match for stressful conditions: a test of the maternal match hypothesis in a common zooplankter
(2017-05-14)Anticipatory parental effects modulate population responses to environmental conditions and so are predicted to play a large role in the responses of organisms to global change. In response to one such aspect of global ... -
Matrix and Stimulus Sample Sizes in the Weighted MDS Model: Empirical Metric Recovery Functions
(Applied Psychological Measurement, 1991-03-01)The only guidelines for sample size that exist in the multidimensional scaling (MDS) literature are a set of heuristic "rules-of-thumb" that have failed to live up to Young's (1970) goal of finding func tional relationships ... -
Maturational Delay is Not a Cause of Bedwetting
(Clinical Pediatrics, 2003-11-01) -
Mayors of American Cities: An Analysis of Powers and Responsibilities
(The American Review of Public Administration, 1996-03-01)Using data from a 1987 nationwide survey of U.S. cities of 25,000 population and above, this research analyzes the formal authority and the informal powers associated with the office of mayor. We divide cities by mayor-council ... -
The MBA as Careerist: An Analysis of Early-Career Job Change
(Journal of Management, 1993-06-01)This study examined the job changes of 680 early-career business school graduates. Although a number of anecdotal articles characterize MBAs as overly “careerist” and oriented toward job-hopping, little empirical research ... -
Measuring Changes in Phenology of Oklahoma Asteraceae Using Herbarium Specimens
(2021)Analyzing shifts in plant flowering times (flowering phenology) in response to changing climate is crucial to understanding the impacts of climate change on plants. Herbaria contain the physical record of reproductive ... -
Measuring Individual Differences in the Tendency to Forgive: Construct Validity and Links with Depression
(Personality and Social Psychology Bulletin, 2003-06-01)Four studies examine the construct validity of the Tendency to Forgive Scale (TTF), a brief measure of dispositional forgiveness. Study 1 showed that romantic partners' ratings of targets converged with targets' self-ratings, ... -
Measuring Organizational Power: Resources and Autonomy of Government Agencies
(Administration & Society, 1980-11-01)Although power is a major concern of organization theory, little research has focused on the horizontal dimension of power between organizations at relatively equal hierarchical levels. This study attempts to fill that ... -
Measuring Subordinate Perceptions of Supervisor Feedback Intentions: Some Unsettling Results
(Educational and Psychological Measurement, 1990-03-01)To demonstrate the importance of subordinate perceptions of supervisor intentions in the feedback process, individuals were asked to report the perceived efficacy of supervisor intentions under a variety of criteria related ... -
Media Agenda Setting of a Specific Political Event
(Journalism & Mass Communication Quarterly, 1977-09-21) -
Media and Developmental News in Slums of Ecuador and India
(Journalism & Mass Communication Quarterly, 1968-12-01)While newspapers reach more of the ghetto dwellers than might be expected, radio has access to a far larger proportion, especially among women. In Indian slums, listeners regard radio as more believable than the press. -
Media Schemas, Perceived Effects, and Person Perceptions
(Journalism & Mass Communication Quarterly, 2006-09-01)Media schemas about the power of the media are widely thought to influence perceived media effects and third-person perception, but only one study has shown this, and it did not consider desirable messages. The current ... -
Mediating Analysis Approaches: Trends and Implications for Advanced Applications in HRD Research
(Advances in Developing Human Resources, 2015-02-01)The Problem In HRD research, while mediation research is receiving more attention, less is known about to what extent it has been used and what methodological approaches have been adopted by HRD researchers. Also, several ...