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The Impact of Web Site Campaigning on Traditional News Media and Public Information Processing
(Journalism & Mass Communication Quarterly, 2003-09-01)
This study examined the impact of Web site campaigning on traditional news media agendas and on public opinion during the 2000presidential election campaign. Based on an intermedia agenda-setting approach, this study ...
Presidential Election Campaigns and American Democracy: The Relationship Between Communication Use and Normative Outcomes
(American Behavioral Scientist, 2005-09-01)
There is very little research about the relative influence of campaign communication forms or venues on normative outcomes concerning the extent to which campaign communication promotes or degrades basic democratic values. ...
Can Inoculation Withstand Multiple Attacks?: An Examination of the Effectiveness of the Inoculation Strategy Compared to the Supportive and Restoration Strategies
(Communication Research, 2009-10-01)
This investigation introduced multiple competitive attacks in order to assess the effectiveness of inoculation treatments in protecting established attitudes in a natural setting. A four-phase experiment was conducted ...
Embedding Journalists in Military Combat Units: Impact on Newspaper Story Frames and Tone
(Journalism & Mass Communication Quarterly, 2004-03-01)
Michael Pfau is professor and chair of the Department of Communication at the University of Oklahoma where Michel Haigh and Elaine Wittenberg are doctoral students. Mitchell Gettle, Michael Donnelly, Gregory Scott, and ...
The Influence of Corporate Front-Group Stealth Campaigns
(Communication Research, 2007-02-01)
This research examined corporate front-group stealth campaigns. An experiment was conducted to examine the influence of front-group stealth campaigns on a variety of measures. It was anticipated that corporate front-group ...
A Comparison of Embedded and Nonembedded Print Coverage of the U.S. Invasion and Occupation of Iraq
(The Harvard International Journal of Press/Politics, 2006-04-01)
This study examines the impact of embedded versus nonembedded (unilateral) news coverage during the U.S. invasion and occupation of Iraq. A content analysis was conduycted of the Washington Post, New York Times, Los Angeles ...