A Determination of the Relative Efficacy of Different Techniques for Employee Benefit Communication

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dc.contributor.authorRussell W. Driver
dc.date.accessioned2016-01-14T19:52:41Z
dc.date.accessioned2016-03-30T15:34:09Z
dc.date.available2016-01-14T19:52:41Z
dc.date.available2016-03-30T15:34:09Z
dc.date.issued1980-10-01
dc.description.abstractThis study used 103 employees from a large electronics firm as subjects in examining relative efficacy of 3 methods of benefit communication. Use of ANOVA revealed significant differences in benefit knowledge between experimental and control groups at the posttests. There was little relation ship found between benefit knowledge and benefit satisfaction. Implica tions of these findings for practitioners and researchers are discussed.en_US
dc.description.peerreviewYesen_US
dc.description.peerreviewnoteshttps://us.sagepub.com/en-us/nam/manuscript-submission-guidelinesen_US
dc.identifier.citationDriver, R. W. (1980). A Determination of the Relative Efficacy of Different Techniques for Employee Benefit Communication. Journal of Business Communication, 17(5), 23-37. doi: 10.1177/002194368001700503en_US
dc.identifier.doi10.1177/002194368001700503en_US
dc.identifier.urihttp://hdl.handle.net/11244/24850
dc.language.isoen_USen_US
dc.publisherJournal of Business Communication
dc.rights.requestablefalseen_US
dc.titleA Determination of the Relative Efficacy of Different Techniques for Employee Benefit Communicationen_US
dc.typeResearch Articleen_US

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