Temptation, Willpower, and the Problem of Rational Self-Control

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dc.contributor.authorMARY E. DEILY
dc.contributor.authorW. ROBERT REED
dc.date.accessioned2016-01-14T19:53:20Z
dc.date.accessioned2016-03-30T15:32:38Z
dc.date.available2016-01-14T19:53:20Z
dc.date.available2016-03-30T15:32:38Z
dc.date.issued1993-10-01
dc.description.abstractThis article develops a model of consumption when individuals maximize utility knowing that they will experience varying levels of temptation and willpower over time. Examination of the optimal consumption path reveals that consumers may resist temptation by altering their consumption path. This can generate consumption patterns that mimic time preference even when no underlying time preferences exist. Self-control strategies to increase consumer welfare, such as precommitment and public side bets, are shown to derive directly from the model.en_US
dc.description.peerreviewYesen_US
dc.description.peerreviewnoteshttps://us.sagepub.com/en-us/nam/manuscript-submission-guidelinesen_US
dc.identifier.citationDEILY, M. E., & REED, W. R. (1993). Temptation, Willpower, and the Problem of Rational Self-Control. Rationality and Society, 5(4), 455-472. doi: 10.1177/1043463193005004004en_US
dc.identifier.doi10.1177/1043463193005004004en_US
dc.identifier.urihttp://hdl.handle.net/11244/25200
dc.language.isoen_USen_US
dc.publisherRationality and Society
dc.rights.requestablefalseen_US
dc.titleTemptation, Willpower, and the Problem of Rational Self-Controlen_US
dc.typeResearch Articleen_US

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