Good bitch, bad bitch: Generational responses to bitch messages in pop culture
Abstract
The way language is used impacts how people react to other people, groups, things, and places. As culture becomes permeated with pop culture media messages, can those messages be used to control how language is used to change these reactions? There is a growing trend in pop culture to use bitch as a positive honorific instead of an epithet. What makes these messages effective? Researchers will look at the impact of the pop culture messages on society; how language influences reactions and how different generations of women respond to those messages.
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- OSU Theses [15752]