| dc.contributor.author | Shin, Sumin | |
| dc.contributor.author | Ki, Eyun-Jung | |
| dc.date.accessioned | 2022-07-05T13:59:19Z | |
| dc.date.available | 2022-07-05T13:59:19Z | |
| dc.date.issued | 2020-07-03 | |
| dc.identifier | oksd_shin_attributionandattributional_2021 | |
| dc.identifier.citation | Shin, S., & Ki, E.-J. (2021). Attribution and attributional processes of organizations' environmental messages. International Journal of Market Research, 63(5), pp. 576-596. https://doi.org/10.1177/1470785320934294 | |
| dc.identifier.uri | https://hdl.handle.net/11244/335907 | |
| dc.description.abstract | This experimental study, guided by attribution theory, investigated the impact of the substantiation and specificity of organizations' environmental messages on perceived communication motivation and how this perception prompts audiences' affective and cognitive responses. Findings showed that specific messages increased perceived intrinsic motivation, whereas vague messages increased perceived extrinsic motivation; in turn, perceived intrinsic motive positively influenced audiences' message attitude, organization attitude, message credibility, organization credibility, and organization's green image, whereas perceived extrinsic motive negatively influenced these aspects. | |
| dc.format | application/pdf | |
| dc.language | en_US | |
| dc.publisher | SAGE Publications | |
| dc.relation.ispartof | International Journal of Market Research, 63 (5) | |
| dc.rights | This material has been previously published. In the Oklahoma State University Library's institutional repository this version is made available through the open access principles and the terms of agreement/consent between the author(s) and the publisher. The permission policy on the use, reproduction or distribution of the material falls under fair use for educational, scholarship, and research purposes. Contact Digital Resources and Discovery Services at lib-dls@okstate.edu or 405-744-9161 for further information. | |
| dc.subject | Cancer | |
| dc.subject | Basic Behavioral and Social Science | |
| dc.subject | Behavioral and Social Science | |
| dc.subject | 0806 Information Systems | |
| dc.subject | 1505 Marketing | |
| dc.subject | Marketing | |
| dc.title | Attribution and attributional processes of organizations' environmental messages | |
| dc.date.updated | 2022-07-02T00:56:36Z | |
| osu.filename | oksd_shin_attributionandattributional_2021.pdf | |
| dc.description.peerreview | Peer reviewed | |
| dc.identifier.doi | 10.1177/1470785320934294 | |
| dc.description.department | Media and Strategic Communications | |
| dc.type.genre | Article | |
| dc.type.material | Text | |
| dc.subject.keywords | attribution theory | |
| dc.subject.keywords | environmental issue | |
| dc.subject.keywords | perceived motivation | |
| dc.subject.keywords | social media | |
| dc.identifier.author | ORCID: 0000-0002-1774-1468 (Shin, Sumin) | |
