Marketing a nonprofit startup

Abstract

This paper demonstrates necessary marketing components to develop a startup nonprofit with the goal of ending the global water crisis. It begins by explaining what a nonprofit is, and what the global water crisis is, along with the severity of the crisis. The paper then describes marketing tools that should be used in starting this type of nonprofit. Following are examples of current successful nonprofits that are trying to aid those being negatively affected by the global water crisis. The paper finishes with suggestions of how to properly implement the suggested marketing components when starting a nonprofit with the goal of ending the global water crisis.