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A Q-Analysis of Values and Attitudes Toward Advertising
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10.1177.107769907104800108.pdf (455.3Kb)
Date
1971-03-01
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URI
https://hdl.handle.net/11244/25322
DOI
10.1177/107769907104800108
Citation
Larkin, E. F. (1971). A Q-Analysis of Values and Attitudes Toward Advertising. Journalism & Mass Communication Quarterly, 48(1), 68-72. doi: 10.1177/107769907104800108
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