Browsing OU - Theses by Author "Yount, Debbie"
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FROM “BOTTOMLESS BASKET” TO “BEAUTIFUL BANGLADESH”: TOURISM ADVERTISING AS PUBLIC DIPLOMACY TOOL
Palash, S M Imran (2017-05)This study measures the attitude toward Bangladesh, its people and its government among a group of international respondents from 40 different countries before and after watching a television commercial. This commercial, ...