Exploratory Study of Selected Fashion Markets in the United States and their Use by Apparel Manufacturers
Abstract
This exploratory study is concerned with the investigation of fashion markets within the women's apparel industry in the United States and the use of these markets by manufacturers of ladies' apparel. The objectives are to describe the role of fashion markets within the apparel industry, to establish the present status and significance of three major market centers (New York, Los Angeles and Dallas), to identify certain characteristics of manufacturers of ladies' apparel and to compare the use of markets in terms of manufacturer characteristics.
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- OSU Theses [15752]