Show simple item record

Content analysis of television commercials aimed at children: A longitudinal investigation

dc.contributor.advisorZikmund, William G.
dc.contributor.authorClottey, Birute Ann
dc.date.accessioned2015-09-11T19:30:58Z
dc.date.available2015-09-11T19:30:58Z
dc.date.issued1985-05
dc.identifier.urihttps://hdl.handle.net/11244/17631
dc.formatapplication/pdf
dc.languageen_US
dc.rightsCopyright is held by the author who has granted the Oklahoma State University Library the non-exclusive right to share this material in its institutional repository. Contact Digital Library Services at lib-dls@okstate.edu or 405-744-9161 for the permission policy on the use, reproduction or distribution of this material.
dc.titleContent analysis of television commercials aimed at children: A longitudinal investigation
dc.contributor.committeeMemberMiller, Stephen J.
dc.contributor.committeeMemberWarde, William D.
dc.contributor.committeeMemberMeinhart, Wayne A.
osu.filenameThesis-1985D-C646c.pdf
osu.accesstypeOpen Access
dc.type.genreDissertation
dc.type.materialText
thesis.degree.disciplineBusiness Administration
thesis.degree.grantorOklahoma State University


Files in this item

Thumbnail
Name:
Thesis-1985D-C646c.pdf
Size:
8.117Mb
Format:
PDF
View/Open

This item appears in the following Collection(s)

Show simple item record