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dc.contributor.advisorWard, Walter J.
dc.contributor.authorMcguire, Charles Michael
dc.date.accessioned2015-08-27T16:26:01Z
dc.date.available2015-08-27T16:26:01Z
dc.date.issued1982-12-01
dc.identifier.urihttps://hdl.handle.net/11244/16585
dc.description.abstractThis study attempted to examine and describe television viewing preferences for different types of programming among residents in the city of Tulsa, Oklahoma. Demogra~hic profiles, religious beliefs, and program type preferences were gathered and analyzed to provide insight into existing and potential mass markets reached via television.
dc.formatapplication/pdf
dc.languageen_US
dc.publisherOklahoma State University
dc.rightsCopyright is held by the author who has granted the Oklahoma State University Library the non-exclusive right to share this material in its institutional repository. Contact Digital Library Services at lib-dls@okstate.edu or 405-744-9161 for the permission policy on the use, reproduction or distribution of this material.
dc.titleProfile Analysis of Television Viewer Preferences in Tulsa, Oklahoma
dc.typetext
dc.contributor.committeeMemberSteng, William R.
dc.contributor.committeeMemberPaulin, Phillip Ed
osu.filenameThesis-1982-M148p.pdf
osu.accesstypeOpen Access
dc.description.departmentMass Communication
dc.type.genreThesis


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