| dc.contributor.advisor | Steng, William R., Jr. | |
| dc.contributor.author | Logan, Jeanine | |
| dc.date.accessioned | 2015-08-21T20:36:46Z | |
| dc.date.available | 2015-08-21T20:36:46Z | |
| dc.date.issued | 1984-07-01 | |
| dc.identifier.uri | https://hdl.handle.net/11244/16044 | |
| dc.description.abstract | This study is concerned with the evaluation of attitudes of American Indian College Students and Senior Citizens toward television portrayals of American Indians to gain some notion of how Indians perceive and react to various television messages about Indians. The main objective of this investigation is to determine the relationship among the Indian subjects' television program preferences, their age group, and their attitudes toward News and Entertainment Program portrayals of American Indians. Numerical values are placed on these variables using Likert-type scales. McQuitty's Elementary Linkage and Factor Analysis Design and the Type I Analysis of Variance Design are used for analysis. | |
| dc.format | application/pdf | |
| dc.language | en_US | |
| dc.publisher | Oklahoma State University | |
| dc.rights | Copyright is held by the author who has granted the Oklahoma State University Library the non-exclusive right to share this material in its institutional repository. Contact Digital Library Services at lib-dls@okstate.edu or 405-744-9161 for the permission policy on the use, reproduction or distribution of this material. | |
| dc.title | Factor Analysis of Attitudes of American Indian College Students and Senior Citizens Toward Television Portrayals of American Indians | |
| dc.type | text | |
| dc.contributor.committeeMember | Ward, Walter J. | |
| dc.contributor.committeeMember | Buckholz, Michael | |
| osu.filename | Thesis-1984-L831f.pdf | |
| osu.accesstype | Open Access | |
| dc.description.department | Mass Communication | |
| dc.type.genre | Thesis | |
