Now showing items 1-2 of 2

    • Analysis of cultural elements in selected festive advertisements 

      Sualman, Ismail; Jalli, Nuurrianti; Md Rashidi, Razween; Darwis, Yuliandre (Penerbit Universiti Kebangsaan Malaysia (UKM Press), 2021-03-31)
      Cultural knowledge and understanding are fundamental in a multiracial society like Malaysia. One of the ways to foster a good relationship between people of different cultural backgrounds can be achieved through the use ...
    • Revisiting transnational media flow in Nusantara: cross-border content broadcasting in Indonesia and Malaysia 

      Jalli, Nuurrianti; Setianto, Yearry Panji (Center for Southeast Asian Studies, Kyoto University, 2020-12-01)
      Previous studies on transnational media have emphasized transnational media organizations and tended to ignore the role of cross-border content, especially in a non-Western context. This study aims to fill theoretical gaps ...