Browsing OSU - Faculty and Staff Publications by Author "Darwis, Yuliandre"
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Analysis of cultural elements in selected festive advertisements
Sualman, Ismail; Jalli, Nuurrianti; Md Rashidi, Razween; Darwis, Yuliandre (Penerbit Universiti Kebangsaan Malaysia (UKM Press), 2021-03-31)Cultural knowledge and understanding are fundamental in a multiracial society like Malaysia. One of the ways to foster a good relationship between people of different cultural backgrounds can be achieved through the use ...