Browsing OSU Master's Report by Author "Hamm, B. C."
Now showing items 1-3 of 3
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Case study of the BankAmericard holders of the Liberty National Bank and Trust Company of Oklahoma City
Lee, Robert G. (1974-08)Purpose of Study: This study had five major objectives. First was to develop an economic, social, and demographic profile of the BankAmericard holder. Second, to determine cardholders reaction to descriptive billing and ... -
Comparison and analysis of price and announcement changes on convenience products and their impact on consumer perception and response
Detrixhe, Harold Max (1970-05)Scope and Method of Study: The purpose of this research was to study the perception of special price offers and announcements; to link the related evaluation of all brands of these products on the basis of performance, ... -
Research and development engineer as manager: An analysis of the management development needs of engineers at the NASA Manned Spacecraft Center
Crocket, John Michael (1968-07)Scope and Method of Study: The study was conducted because of a need for a basis for determining what should be done to develop engineers in technical organizations into managers. An attempt was made to identify and measure ...