Browsing OSU Theses by Subject "readership"
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Perceptions of Interscholastic Equestrian Association Members Regarding the Take the Reins Magazine: a Readership Study
(Oklahoma State University, 2014-07-01)Guided by the uses and gratifications theory, the researcher sought to determine the Interscholastic Equestrian Association (IEA) members' self-reported readership behaviors and perceptions of the Take the Reins magazine. ...