Browsing OSU Theses by Author "Dahl, Gretchen Turner"
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Aggressiveness and Perceived Effectiveness: a Study of Broadcast Salespeople in Three Major Markets in Central Illinois
Dahl, Gretchen Turner (Oklahoma State University, 1985-05-01)Three types of measurements for determining aggressiveness were used in this study. Sociometric matrices were employed to evaluate broadcast salespeoples' perceptions of their co-workers in regard to high levels of ...