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Experimental Study on The Microstructure-Mechanical Property Relationship of Crumb Rubber-Polyurethane Foam Composites
(Oklahoma State University, 2010-07-01)
With the enormous growth of automobile industry initiating the needs of tire production all over the world, the disposal of scrap tires has become a significant environmental burden. Several research groups have investigated ...
From apparel product attributes to brand loyalty: A cross-cultural investigation of U.S. and Indian consumers' attribute choices applying Kano's theory
(2010-07)
Scope and Method of Study: While prior studies have identified important apparel product attributes when consumers making purchase decision, previous studies failed to suggest the changes of important attribute over time. ...