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Shopping and the self: The relationships among body size, body-esteem, and women's shopping behaviors
(2008-07)
Scope and Method of Study: Theories of the self suggest that individuals are likely to strive towards maintaining or enhancing self-esteem. Such theories have implications for marketing and models of consumer decision-making. ...
Female creator
(2007-05)
From obscurity to prominence: A case study of the first woman president hired by a board of regents in Oklahoma President Emerita of Southwestern Oklahoma State University Dr. Joe Anna Hibler
(2009-07)
Scope and Method of Study: Qualitative Case Study Research