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Expressing political and administrative values through stories: A semiotic analysis of the National Performance Review.
(1998)
The argument presented here is that the stories in NPR are effective at communicating the values intended by the authors of the report. This finding supports what many administrative theorists have recently postulated about ...
The effects of technological distortion and visual "literacy" in political advertising /
(1997)
This research advances the argument that technology can be used to influence the meaning being drawn by the viewer from the video image. Although using technologically distorted images or not played little significance in ...