Browsing The University of Oklahoma by Author "Ma, Haijing"
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The effects of controlling language, fear, and disgust on responses to COVID-19 vaccination promotion messages
Ma, Haijing (2021-05-14)Using psychological reactance theory (PRT; Brehm, 1966) as an explanatory framework, this dissertation experimentally tested the effects of combining controlling language, fear appeals, and disgust appeals on responses to ...