Browsing by Subject "first-person effect"
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Rethinking the Target Corollary: The Effects of Social Distance, Perceived Exposure, and Perceived Predispositions on First-Person and Third-Person Perceptions
(Communication Research, 2005-12-01)This study examines the effects of social distance, perceived exposure, and perceived predispositions on perceived media effects for desirable and undesirable health messages. It finds support for the effect social distance ... -
Topic-Relevant Reference Groups and Dimensions of Distance: Political Advertising and First- and Third-Person Effects
(Communication Research, 2004-04-01)This article argues for using topic-relevant reference groups in examining first and third-person effects. It also proposes using topic-relevant dimensions of distance to assess relationships not only between self and ...