Browsing by Subject "Corporations--Public relations"
Now showing items 1-3 of 3
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Talk is Cheap: Organizational Apologies from the Stakeholder's Perspective
(2013)Apologies are a unique type of communication that organizations can use to rebuild their public image and their relationships with stakeholders after a crisis. Scholars in many disciplines have studied apologies, and ... -
The Linkages Among Firm Strategies, Firm Reputation, and Performance: A Three Essay Dissertation
(2012)No one would question that firm reputation is a quality commonly ascribed to successful firms in the market. However, the premise of the relationship between firm reputation (FR) and firm performance (FP) has not been ... -
The Linkages Among Firm Strategies, Firm Reputation, and Performance: A Three Essay Dissertation
(2012)No one would question that firm reputation is a quality commonly ascribed to successful firms in the market. However, the premise of the relationship between firm reputation (FR) and firm performance (FP) has not been ...