Browsing by Author "Lo, Ada Sau-Yee"
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Study on the impact of a bundle of determinants on the shopping and visiting intentions of tourists: An extension of the theory of reasoned action
Lo, Ada Sau-Yee (2007-05)Scope and Method of Study: The objective of the study is to build and test a theoretical model to explain the impact of a bundle of determinants on the shopping and visiting intentions of tourists. The study investigates ...