Browsing by Author "Bowers, Josh"
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More than competition: exploring stakeholder identities at a grassroots cause-related sporting event
Parris, Denise Linda; Shapiro, Stephen L.; Peachey, Jon Welty; Bowers, Josh; Bouchet, Adrien (2015-04-01)The purpose of this paper is to (a) explore stakeholder identities of a grassroots cause-related sporting event; and (b) gain a better understanding of how identities are related to stakeholder development, support of the ...