Browsing by Author "Bobi Ivanov"
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Can Inoculation Withstand Multiple Attacks?: An Examination of the Effectiveness of the Inoculation Strategy Compared to the Supportive and Restoration Strategies
Bobi Ivanov; Michael Pfau; Kimberly A. Parker (Communication Research, 2009-10-01)This investigation introduced multiple competitive attacks in order to assess the effectiveness of inoculation treatments in protecting established attitudes in a natural setting. A four-phase experiment was conducted ...