Browsing by Author "9325db0e-ee72-4bb1-8c24-5a61b84c24a5"
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Passive visual behavior modifiers and consumer psychophysiology online.
Gault, Adam W. (2012)Through an examination of the electroencephalography (EEG) data collected from 27 university students, this study examined the efficacy of three known passive visual behavior modifiers -- color, layout, and motion -- in ...