In “Benjamin Franklin and George Adams, Jr.: Enlightenment Entrepreneurs,” Connor Wilson shows us that in the Early Republic, science was used to capture both the public’s imagination and pocketbooks. Making deft use of the writings of two Enlightenment scientists, Wilson shows that his subjects were not simply acting on altruistic motives, but worked to create a scientific literature that could be marketed to mass audiences. Examining an issue that historians have long overlooked, Wilson demonstrates that science in the Enlightenment created a tradition of a profitable and educational inquiry that has had lasting effects on scientific practice. –Morgan McCullough