Browsing by Author "H. Thomas Hall"
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Innovation, Corporate Strategy, and Cul tural Context: What Is the Mission for International Business Communication?
Jan Ulijn; Dan O'Hair; Mathieu Weggeman; Gerald Ledlow; H. Thomas Hall (Journal of Business Communication, 2000-07-01)A global economy requires business organizations to cultivate their international holdings by respecting the national differences of their host countries and coordi nating efforts for rapid innovation. In this essay we ...